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It's no secret that I love a floral print - long term readers of this blog will no doubt have seen me wearing them time and again over the years. Often seen as more of a spring or summer thing, I have always been more than happy to wear florals all year round, so I'm thrilled that this autumn/winter season, autumnal florals are officially a Trend.
I've seen a lot of my favourite youtubers and bloggers talking about the craze for Dark Florals that's taking this season by storm, and I have been quite literally drooling at all the stunning prints that fall into that category that are currently gracing the high street. There are, however, plenty of "Light Florals" with a decidedly autumnal vibe too - including this fabulous H&M dress which I've been loving as a transitional piece this past few weeks.
A ridiculously affordable £17.99, I can safely say that I have already had my money's worth from this dress and no doubt will get plenty more when I take it away on holiday with me next month. It's an elegant, flattering cut, super easy to wear and I honestly can't get enough of the print. It reminds me of a 1970s wallpaper, in the best possible way. The fabric is light as a feather, meaning that I've been able to enjoy it during the warmer weather with a pair of sandals and a straw bag, but thanks to the lovely autumnal print, it's going to work just as well layered up with jackets, tights and boots too.
Just as well, as I don't want to stop wearing it any time soon!
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Kate x
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The days when I travelled to an office every day for work are a distant memory now, my place of business having been home-based for a number of years. However, I can well remember the eternal struggle of maintaining a decent workwear wardrobe.
The office I worked in wasn't a power suit and stilettos kind of place, but looking smart and put together was important. I also needed to concentrate on documents while sat at my computer for long periods of time, and as we all know, that's difficult to do if you're not comfortable. I was constantly on the lookout for pieces that would tick both boxes, and I also wanted them to be affordable. After all, no one wants to spend their entire pay check on clothes to wear to the office!
If I was still in that job, I can say without a doubt that I would be racing to buy up these H&M paper bag trousers in every colour available (they come in black and beige as well as this checked version). As office wear goes, in my opinion, these are about as perfect as it gets. With a tie belt to cinch in and accentuate the decorative, pleated high waist detail, and a tapered to the ankle cut, they are a really nice looking piece. Effortlessly chic when paired with a fitted turtle neck and loafers, you could easily up the smart factor by styling them with a crisp white shirt and a pair of kitten heels for an important meeting.
Are they comfortable? 100% yes. The soft fabric and loose fitting style means you can sit down at your desk and focus without being constantly distracted by restrictive clothing. You might as well be wearing pyjamas.
And finally, the price. At an incredibly reasonable £19.99, the question is, can you afford not to buy them?!
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Kate x
Just as I start to give up on summer it seems there might be a new spell of clement weather around the corner! Even so, the shops are starting to gear up for the new season, and I thought a little mooch around H&M might be in order. I picked up a few interesting and super affordable pieces to style up and show you, all with the transition of summer into autumn in mind. Hope you enjoy the haul (you can watch here on YouTube if you prefer) and do let me know if you're starting to think about new season clothes yet!
What was your favourite look?
Kate x
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My love for blazers goes back years. I'm the type of person who feels the cold easily, so cover ups of every kind have always found a loving home in my wardrobe, but blazers are a particular favourite, mostly due to their magical ability to transform the most basic of outfits into something polished and put together.
When I saw this slimline linen number from Zara, I instantly knew it was going to be the perfect transitional piece. At £69.99 it was something of a splurge, but well worth every penny. For one thing, it's beautiful quality, with a silky lining and a very flattering cut, relaxed and yet tailored at the same time. The linen fabric is light enough to feel appropriate for the end of the summer, but substantial enough to provide some protection on chillier evenings. As for the neutral beige colour, it fits perfectly into my wardrobe.
I can see myself taking this away with me on a late summer holiday, to pull on over gauzy dresses when the sun has gone down and the air gets a little cooler. It also works perfectly at home as day to day wear, taking my habitual uniform of jeans and t-shirts from scruffy to stylish in one simple step.
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Are blazers a staple in your wardrobe?
Kate x
This post contains affiliate links, which are marked "Ad". Read my full disclaimer here.
I'd like to introduce you to my latest obsession - the peasant blouse. A piece of clothing with which you can make a real style statement, yet appear totally relaxed at the same time. I ask you, what's not to love about that?! Tuck it into mom jeans and add flat sandals for everyday chic, or pair with an A-line skirt and sky high wedges for a smart-casual night out look. Going on holiday? The peasant blouse also makes a beautiful beach cover up. Throw it on over your bikini and add distressed denim shorts when it's time to head back into town.
My blouse is from H&M and currently on sale, but just in case you feel like browsing a few others, I've listed some of my favourites below. Enjoy!
White Peasant Blouses
Patterned Peasant Blouses
Is there a peasant blouse in your wardrobe? If so, I'd love to know your favourite way to style it!
Kate x
Summer clothes don't often get enough chance to shine in the UK, which is why I love it when my favourite trends pop back up again for another season! I've been routing around in my wardrobe and have rediscovered five trends I enjoyed rocking last summer, which will still look bang up to date this year too.
And so, of course, I made a video about it! You can watch it on YouTube if you want links to some of the pieces featured, or right here if you prefer.
What are some of your favourite summer trends?
Kate x
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Last week, I told you about the challenge I set myself to style up my faux leather trousers, in order to save them from languishing in my wardrobe while I continued to wear skinny jeans on repeat! I brought you the daytime edit in that post, and, as promised, I am back today with the evening edit.
Now I must confess, I got a little carried away with this part of the process. The object of the exercise was to find two different ways to wear a pair of trousers I already owned. Buying an additional pair is definitely not the way to do that, but in searching for inspiration for the evening look, I stumbled across these paperbag waist trousers and fell head over heels in love. What can I say - the flesh is weak. In my defence, however, I really do think it's the particular style of these trousers that make the look.
The trousers feel like something of a special piece. The faux leather is super soft and comfortable to wear, and they even have a fleece lining, which makes them feel even more luxurious. The legs are slightly tapered to just above the ankle, giving you the opportunity to show off a nice pair of heels, while the very high, belted waist is incredibly flattering. They even have pockets, for optimum posing.
As the trousers are such a statement piece, I chose to pair them with a fairly simple white blouse. Mine has a few ruffles going on, as I usually find I need at least one feminine element in an outfit to soften the overall look. That said, something sleek and sharp would also work beautifully if you can pull it off. The simplicity of the blouse lets the trousers take centre stage and keeps things sufficiently fuss free to allow a little room for fun when it comes to the accessories.
Speaking of which, I'm completely obsessed with these zebra print mules. I am constantly on the lookout for shoes which classify as "proper heels" but won't reduce me to agony on a night out, and these tick both boxes nicely. I wouldn't want to run a marathon in them, but getting from car to bar to restaurant and back again is no problem. I also love how fun they are, and am seriously tempted to pick up the same pair in blush pink (AD) as I think they would be really useful throughout the summer.
To complete the look, I added my trusty red Zara clutch which probably qualifies as a vintage piece by now, as I have had it so long. I always think a pop of red works really well with black and white, and using your handbag to do it is such an easy way to make an impact.
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While I might not have completed the challenge exactly as planned, I have definitely ended up with two outfits featuring faux leather trousers which I love and know I will get plenty of wear out of. So I guess you could say that's a win!
How do you feel about this particular pair? Would you wear them?
Kate x
In my last vlog, I did a little bit of shopping in London, and tried on this pretty Victoriana style blouse. There's something to be said for filming yourself trying on clothes, because as soon as I got home and reviewed the footage, I couldn't understand why I hadn't bought it! Needless to say I put the situation right the very next day.
Having acquired the blouse, it seemed like an excellent idea to use it as the subject of a styling video. I've put together three different looks based around it, all making use of clothes already in my wardrobe. Watch it over on YouTube if you want to check out any of the links, or right here if you prefer.
Have you been buying any new clothes for spring?
Kate x
This post contains gifted items from Pretty Little Thing, and affiliate links. All gifts and affiliate links are marked "AD".
As you might remember from my Blog Overhaul Post from the end of last year, I'm on a bit of a mission to bring more useful content to my blog and social channels in 2019. A big part of that is going to involve bringing you more fashion related posts, looking at what's on trend, and translating that into outfits that look fab, but also function as wearable clothing for the average 40 plus woman. (Or at least, that's the aim!) So when Pretty Little Thing got in touch to ask if I'd like to collaborate on a dresses post with them, I did my research first. And, as a result, each of the three dresses I've picked ticks off not one but two key trends for 2019, making them real must have pieces for this year, especially when spring comes along.
Dress 1: Leopard Print And Prairie (AD)
I'm sure I'm not the only one who's thrilled that animal print styles are going nowhere fast! There's something so playful and fun about them, yet they can also look super chic when done right. Another trend that seems to be growing in popularity is the Prairie trend, and the style of this dress definitely gives me cowgirl vibes! I've teamed mine with high heeled ankle boots, as my short legs tend to need a height boost when dresses hit me mid calf. I've also added a thin waist belt, my current favourite bag - apologies if you're already sick of seeing it - and rolled up the sleeves.
This dress works really well with a slim fitting black turtle neck top underneath and thick black tights, which is great in this bitterly cold weather, but I can also see it in spring with a nice pair of wedges or mules. Or, if you're really feeling the Prairie thing, you could always team it with cowboy boots. Definitely a versatile piece, and one I'll be getting plenty of wear out of from now until the summer.
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Dress 2: Sunset Orange And Feminine Shape (AD)
Have you noticed how longer length dresses and elegant, feminine cuts seem to be everywhere lately? Great news as far as I'm concerned, as I find this type of dress so flattering and easy to wear. The shape of this one in particular - flowing skirt, shirt style bodice, side split - reminds me of one of the must have dresses from earlier on in the season. I can't remember where that one was from, but it had polka dots and used to pop up every third photo or so on my Instagram feed! I was always admiring it, so I'm thrilled that the style is still very much in vogue and that I'm now able to enjoy it for myself with this Pretty Little Thing number!
The second trend box this dress ticks is the colour - this lovely sunset orange is going to be big news in 2019 and I can see myself loving it, especially when the weather gets a bit warmer. I have paired the dress with a simple cream bag and flat mules, letting the gorgeous vibrant colour do all the talking. I also think it would work beautifully with tan accessories - for example some tan suede over the knee boots would look great with it and also be more weather appropriate right about now!
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Dress 3: Dusky Pink And Pleats (AD)
My final must have dress from Pretty Little Thing is definitely more of an occasion piece, and without question more suited to spring and summer - I almost froze to death getting these photos! This is just the kind of dress I love to have waiting in the wings for any weddings or special parties that might pop up during the warmer months - just add heels and a clutch bag in a metallic hue and you are good to go! The dusky pink colour (kind of like millennial pink, but a touch more muted) is very much on trend for 2019. Good news for me, but if you're not a fan, it also comes in black!
In my opinion, the best thing about this dress is its beautiful, finely pleated skirt, and again this is a style detail that is bang on trend for 2019. It's definitely something of a princess dress, so I would recommend going slightly more "grown up" with your choice of footwear - nothing too chunky!
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Kate x
Having collected a few new clothes in the run up to/aftermath of the festive period, I thought I'd make a video to share them with you. Most are still in store, although a couple of the jumpers are only available in alternative colourways. If you like the ankle boots, you're in luck, as they are currently on sale for £40 - an excellent price for leather footwear if you ask me!
You can watch the video right here, or head over to watch it on my channel, which I would recommend doing if you're interested in checking out any of the links to the items of clothing featured.
What are some of the latest additions to your wardrobe?
Kate x
Unless you've been living under a rock for the past few months, chances are you will have spotted one or two skirts like this on your Instagram feed... or maybe one or two hundred! The bias-cut satin midi skirt is huge right now, and judging by the New In sections of many of my favourite high street stores, it's not going anywhere any time soon. Yep, everyone seems to be buying one of these little gems at the moment, and since I've had mine, I can totally see why.
I know what you're wondering right now. Do you need one too? Well, they're available in every colour of the rainbow, as well as a myriad of up to the minute prints, so it's fair to say there's one out there for everyone. Not only that, but this particular skirt style is super flattering on just about every body type, easy to wear and appropriate for almost every occasion. And it provides all the nostalgic nineties vibes you could want in a piece of clothing.
Mine was an early Christmas present from my husband. (I'd wanted one for quite a while, so I knew exactly what to ask him for!) I opted for a snake print version - this was another trend I'd been wanting to try for quite some time, so I thought I would tick off two in one. Paired with a fine knit turtle neck and over the knee boots, I've felt warm and cosy yet smart enough for lunches out and generally socialising over the festive period. The silky fabric of the skirt adds something a little bit special to the outfit, yet at the same time, the relaxed cut means it's almost impossible to feel overdressed while wearing it. It really does strike a perfect balance in between.
When it comes to styling, however, you have so many more options available to you than this. I've seen some amazing street style photos where people have paired these skirts with chunky knit jumpers and trainers. A little edgy for me, admittedly, but nevertheless it's a look that works beautifully on a lot of people. If you're heading out somewhere fancy, you could add a sparkly top and a pair of heels, while I also think they would make great office wear when teamed with a smart blouse. When you think about it, that's quite a lot of mileage out of one skirt, and given how affordable the high street offerings are (my snake print River Island skirt cost £32), they are fantastic value for money.
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I am loving my bias-cut satin midi skirt and would definitely recommend at least trying one on. What are your thoughts on them? Have you added one to you wardrobe, or are you planning to?
Kate x
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It's no secret that I love an opportunity to dress up. And Christmas is perfect for it - work parties, get togethers with friends, it's a very social time of year and a time when celebrating is high on the agenda. The only problem is, other things are high on the agenda as well. Buying presents, stocking up on food and travelling to visit loved ones can all put an extra strain on the bank balance, and when you add party wear into the mix, it can all start to get a bit too much.
So, as so often in life, I find the high street to be my best friend! In today's video, I've styled up three very different party dresses, all of which are under £50. I hope it helps give you a few ideas of party looks you can create without breaking the bank this year.
You can watch the video on YouTube or right here, and if you like what you see, I would love it if you subscribed to my channel, although I promise I won't be offended if you don't!
Which look was your favourite? And do you have any parties coming up this festive season?
Kate x
As I've mentioned previously, I'm no Fleur De Force, but I do have a fair bit of experience in working with brands. As a small blogger myself, I feel that navigating the world of sponsored posts is harder for us than for the big successful influencers. Blogging full time is out of the question for most of us. We haven't got the weight of huge followings, a network or agent behind us, we can't afford/justify a professional photographer, etc. That's why I've specifically tailored my advice to smaller bloggers, and I really hope you find it useful.
In today's instalment, I'm going to be focussing on the initial stage of the process. I'm talking about the moment you receive email correspondence from a brand, telling you that they love the content you create and would like to offer you paid work. This can be very exciting, especially for us smaller bloggers who perhaps don't get to experience it as often as we would like, and it can be so tempting to fire off an immediate response, agreeing to everything before they change their mind. Don't! Before you even think about saying yes, you need to be absolutely sure that you and the brand are on the same page, and that means understanding exactly what is being asked of you.
In my experience, the correspondence from PRs when discussing sponsored posts can often be vague and confusing, so it's really important that you ask the right questions. Through trial and error, I have learned that it's essential to be clear on the following six points before agreeing to start work on a sponsored post. Some of them are questions for the brand, while others are things you need to ask yourself. One thing is for sure, though - taking the time to consider them at the outset could save you a whole host of problems further down the line.
In my experience, the correspondence from PRs when discussing sponsored posts can often be vague and confusing, so it's really important that you ask the right questions. Through trial and error, I have learned that it's essential to be clear on the following six points before agreeing to start work on a sponsored post. Some of them are questions for the brand, while others are things you need to ask yourself. One thing is for sure, though - taking the time to consider them at the outset could save you a whole host of problems further down the line.
6 Questions To Ask Before Accepting A Sponsored Post
1. Is the brand and product a good fit for my blog?
Our blogs are built on our audiences, who come to us because they enjoy the type of content we create. That doesn't mean we shouldn't embrace a little variety every now and then, but if I were to write a post about light bulbs, for instance, I don't think it would be very exciting for my fashion and beauty loving readers! The post wouldn't do well, the brand wouldn't be happy, and more importantly, I would risk alienating my audience for the longer term. The product you're being asked to write about doesn't have to be your favourite in the whole wide world, but you do need to be interested in it. If you're not, chances are it's not a natural fit for your blog and probably not the right collaboration for you.
2. What is the nature of the campaign, and can I deliver the content required?
In some cases, sponsored posts can be very straightforward. You might be sent products to try out or asked to select clothing from the brand website, after which you will be free to take photos and create a blog post around the items as you normally would. Sometimes, though, there are more specific requirements to take into account. For example, when I worked with No7, I had to set up a giveaway using Rafflecopter. It wasn't something I was familiar with, so it took a little more preparation than usual. A House Of Fraser campaign I worked on earlier this year was fairly simple, but there was a requirement to focus the content on styling an outfit for a wedding, so I had to take that into account.
When I worked on this campaign with TK Maxx, the requirements were a lot more complex. First I had to go into store with my photographer (read: husband), to meet the PR and put together a clothing rail of my favourite items. That took a good few hours, at the end of which I was gifted an outfit to style. I then had to set up a second photoshoot wearing that outfit (again, with my husband) all before actually writing the post. I don't have full time hours to devote to my blog, and Mike definitely doesn't, so it took some careful thinking and planning before I was in a position to agree.
On yet another occasion, part of the campaign involved making a short teaser video for the brand's social media pages. This was before I had started my YouTube channel, so it wasn't an easy task for me, although I eventually found a way to do it.
What I'm trying to say here is that you need to be sure from the outset exactly what you are being asked to do. Can you find the time and do you have the necessary skills and equipment? If not, you run the risk of it all ending in tears later on.
I've probably covered this in point 2, but it's vitally important to know how much time you have to play with. Chances are, as a small blogger you will be working around your day job, so you need to sit down with your diary (and possibly, as in my TK Maxx example, your husband's diary!) and work out exactly when you can fit in the tasks required.
Sometimes a brand will have a fixed budget available, which you can either accept or not, but more often with this type of sponsored post, you will be asked to provide your rate. It can be difficult to know what to charge, but there are some examples online that suggest how to calculate a reasonable fee, and I think the table given in this article is very handy to use as a guide.
I have worked on paid campaigns both with and without contracts. Usually, it is in the interests of both parties to have one as it offers mutual security. Make sure you read every word, though, because sometimes brands put requirements in there that they may not have discussed with you previously. For example, they might ask you not to work with any rival brands during the campaign and for a certain period of time after the post goes live. If there is anything you are not sure about, ask before you sign.
If there isn't a contract, I will email them something like, "Could you please confirm that I will be doing X, X and X and that you will pay me £X?" and wait for their positive response before starting any work. That way, I have written evidence of what has been agreed on in case of any problems later.
In my experience, being clear in your mind on these six important questions can help to make working on a sponsored post a much more pleasant and worry free experience. After all, getting paid work through your blog is a fantastic achievement and definitely one you should be able to enjoy!
What I'm trying to say here is that you need to be sure from the outset exactly what you are being asked to do. Can you find the time and do you have the necessary skills and equipment? If not, you run the risk of it all ending in tears later on.
3. What is the deadline?
I've probably covered this in point 2, but it's vitally important to know how much time you have to play with. Chances are, as a small blogger you will be working around your day job, so you need to sit down with your diary (and possibly, as in my TK Maxx example, your husband's diary!) and work out exactly when you can fit in the tasks required.
4. What am I going to charge?
Sometimes a brand will have a fixed budget available, which you can either accept or not, but more often with this type of sponsored post, you will be asked to provide your rate. It can be difficult to know what to charge, but there are some examples online that suggest how to calculate a reasonable fee, and I think the table given in this article is very handy to use as a guide.
Essentially, you need to take into account the time it will take you to do the work required, as well as your blog stats and engagement. In my case, although my monthly views are not currently where I would want them to be, I get good engagement on my posts and have a decent DA (Domain Authority - find yours here!) so I take all this into account when calculating my rate. While I think it's important to be honest and realistic, and won't be charging anything like the rates the big influencers charge, I also know that my blog has value, as does my time, and I don't see the point in committing myself to work without fair remuneration. In the case of the TK Maxx project, for example, the fee was higher than I usually charge, because there was so much more involved than simply styling up an outfit and writing a post.
The brand may accept your proposed fee, or they may come back with a counter offer. In this case, you need to weigh up whether or not the project is still worth your time, depending on what that counter offer is.
One final point on payment - make sure you clarify whether you will be paid via bank transfer or through PayPal. Some brands seem to like using PayPal, which is OK, but if this is the case I always ask them politely if they will cover PayPal's fees. If you've agreed on a figure then it's only fair that you receive all of it!
5. Will the brand agree to proper disclosure and no-follow links?
I have occasionally had to turn down paid work because the brand either don't want me to disclose that they've paid me to collaborate with them, or because they want me to include follow links to their site. It's maddening, but you could get into trouble and have your blog penalised for these practises, so they simply aren't worth the risk. That said, most reputable companies play by the rules, so it's not a scenario you should find yourself in too often when working on this type of sponsored post.
6. Will there be a contract to sign?
I have worked on paid campaigns both with and without contracts. Usually, it is in the interests of both parties to have one as it offers mutual security. Make sure you read every word, though, because sometimes brands put requirements in there that they may not have discussed with you previously. For example, they might ask you not to work with any rival brands during the campaign and for a certain period of time after the post goes live. If there is anything you are not sure about, ask before you sign.
If there isn't a contract, I will email them something like, "Could you please confirm that I will be doing X, X and X and that you will pay me £X?" and wait for their positive response before starting any work. That way, I have written evidence of what has been agreed on in case of any problems later.
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I'll be following up with my guide to the next steps in the process soon. In the meantime, I hope you found this of use! Have you worked on any sponsored posts, and do you have any tips for being prepared?
Kate x
Some links may be affiliate links. This poses no extra cost to you, the customer. All opinions, as always, are my own.
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